Wondering why so many of your PROSPECTIVE CLIENTS choose to try and DIY their success, rather than invest with you?
When your discovery call is going like a DREAM! When they’re telling you that they CANNOT WAIT to get started! When you’re convinced that they’re COMMITTED and READY TO GO! Then, you get to the INVESTMENT, and… BAM! They need to think about it. They don’t have the money right now. They need to speak to their husband. And you’re PISSED! What happened to committed? Ready to go? Can’t wait? Well, maybe they just really don’t have the money right? I mean, you can’t expect people to fork out cash they simply DON’T have, right? WRONG! WRONG! WRONG! And you know why? Because MONEY is NOT the issue! And you know how I know? Because I’ve been there. And, just a couple of years ago, I watched many of the same clients that told me they didn’t have the money, go on and invest twice as much with a “bigger” name. You see, it’s NOT the money. It’s NOT the husband. And it’s NOT that they want to DIY forever. It’s YOU. Because YOU don’t believe that you’re a serious enough player to offer true transformation (so you’re watering down your messages, and your offers, so you can stay in your comfort zone; meanwhile you end up sharing irrelevant crap that has nothing to do with your business and getting people to take the next step with you or, worse yet, sounding like every other dull-as-dishwater coach out there). YOU don’t believe that your EXPERTISE is good enough to command the high-ticket price you’re asking for (that’s why, month after month, even though you’re charging a good price for your coaching, you fail to hit your own target for clients signed and money received). And YOU don’t really believe that you can COMPETE with the big industry leaders (even though you don’t need to, because there is NO competition, WHATSOEVER, when you embrace your authenticity and unique SUPERPOWER). And guess what, because YOU don’t believe in you, the people who get on the phone with you, WANTING you to really SEE them, BELIEVE in them, and HELP them to INVEST, walk away feeling deflated and let down. Because YOU didn’t believe in YOU. And so you didn’t REALLY show up for them. You didn’t really CHALLENGE them to come up with the investment. You didn’t really CHALLENGE them to stop second guessing themselves. And you didn’t really CHALLENGE them to become the WINNER that they so DESPERATELY long to be. Because, to do all of that, YOU would have to challenge YOURSELF. To GROW. To STAY in your POWER. To flip the bird to your FEAR! So, let’s be honest with each other, how long can you afford to let this bullshit go on? Here’s my thoughts on that one… IT CAN’T GO ON A MINUTE LONGER. It’s time to stop dicking around with affirmations and visualisation and start taking yourself really fucking SERIOUSLY. Because your BUSINESS, your clients’ RESULTS, and your quality of LIFE, depend on it! Jo xx You KNOW the strategies for attracting coaching CLIENTS.
You KNOW your niche. Your MESSAGE is SOLID! You've booked PLENTY of clients in the past. Your clients have gotten some GREAT results. But NOW you want MORE... So, you DECIDED to make a giant LEAP in your IMPACT and your INCOME. You RAISED your PRICES. Did some WEBINARS. Ran some ADS. Continued to show up like the PRO you are. But... NOTHING'S HAPPENING! In fact, things seem to be FALLING APART! You can barely book a DISCOVERY CALL anymore. And the people you do speak to are a TERRIBLE FIT, or they CAN'T (aka WON'T) pay you. So what the hell CHANGED? Well, one things for sure... YOU DIDN'T! And therein lies the problem. You see, raising your prices to 5k. 10k or more, doesn't turn you into the kind of woman who can RECEIVE 5k, 10k or more for your services. It doesn't turn you into the kind of woman who can tolerate SEEING tens of thousands, or even hundreds of thousands of dollars in your bank account! And it doesn't turn you into the kind of woman who can deliver 5k-10k worth of value for her clients. And until you BECOME the woman who CAN you'll continue to show up as, and receive the results of, the woman who CAN'T! Jo xx I've just realised what's going on here... you're playing NOT TO LOSE in your coaching biz, instead of playing to WIN!
You're NOT shouting from the rooftops about the incredible transformations you co-create with your clients, JUST IN CASE you can't deliver. You're NOT charging the premium fee you should be commanding , JUST IN CASE no one will pay it. You're NOT being direct and transformational in your marketing messages, JUST IN CASE you offend someone. You're NOT challenging your paying clients and prospects (and hence NOT helping them to fulfil their true potential), JUST IN CASE they don't like you for it. You're NOT making serious investments, JUST IN CASE you can't create the clients and cash. And you're NOT being honest about what you do, with those closest to you, JUST IN CASE you lose those who feel outgrown by you! For pity's sake, woman, it's time you played to W I N ! Ok, so a few people might be a bit put out, but you would also be.... Attracting PERFECT clients, who make your heart sing, because they want the kind of transformation you are FRICKING AMAZING at co-creating! Commanding 5k, 10k, 15k, or more, PER CLIENT! Changing lives with paradigm shifting marketing that COMPELS prospects to reach out to YOU! Helping your clients to reach UNFATHOMABLE heights (including having the courage to say YES to investing in themselves) while expanding yourself as a coach. Earning double, triple or QUADRUPLE what you're earning right now (while working a helluva LOT less). And experiencing the PRIDE and unconditional LOVE of those who really matter to you, as they come to respect the formidable, self-sufficient, POWERHOUSE you've become. Jo xx P.S. Ready to play to WIN? Watch this >>> jodavidsoncoaching.com/3essentialshifts You've always been a major OVER-ACHIEVER, right?
So why is your coaching biz so UNBELIEVABLY HARD? Before you started your biz you RACED up the corporate ladder, have more qualifications than the average brain surgeon, can whip a team into action with your motivational pep talks, and have NEVER missed a target in your life. For years, you were surrounded by people who ADMIRED and respected you, paid attention when you spoke, gladly gave you additional responsibilities, and TRUSTED your every decision. And then you started your coaching biz, expecting to bring that same level of over-achievement to entrepreneurship, only to be severely SMACKED DOWN! All of a sudden, NONE of the old rules apply. That’s why I’ve created this exclusive training especially for you >>> www.jodavidsoncoaching.com/3essentialshifts I’ll tell you more about that shortly, but first let’s dive a little deeper into the problem… You can't just work harder, because that doesn't get you anywhere but FRUSTRATED and overwhelmed. You can't whip others into action, because NO ONE is listening. You're struggling to even MATCH your old salary, let alone BREAK THE 6 FIGURE BARRIER! And your qualifications don't appear to mean DIDDLY-SQUAT! So, you spend most of your time marketing like a MACHINE and implementing EVERY online strategy you can get your hands on. Convincing people who are FAR LESS THAN IDEAL, to work with you. To pay you a FRACTION of what your gifts and talents are worth (even if you put a premium rate on your website, if you're not getting paid it often enough, or you're constantly discounting to make sales - I'm talking to you!) DRAGGING them through your coaching programmes, because they're just NOT committed enough. And basically falling more and more OUT OF LOVE with your business, with each passing day. Hey, I hear you. Because not so long ago, I was in exactly the same position. Until I discovered that the key to OVER-ACHIEVING in your coaching business is NOT doing more, working harder, implementing every strategy under the sun, or getting ANOTHER qualification. Nope. All that stuff - the things that come NATURALLY to us over-achievers - will just lead to you hating your business, and your life (while continuing to UNDER-ACHIEVE). Because, actually, it's ALL about what's happening on the INSIDE. ALL of the DEEP INNER “stuff” that does NOT come naturally to over-achievers like us. It's down to your BELIEF in your ability to COMMAND a premium (5k-15k) for your UNIQUE coaching services. It's down to your CONFIDENCE in your ability to deliver TRANSFORMATION at that PREMIUM level. It's down to your FAITH that your coaching package is THE BEST and ONLY solution for your perfect client. It's down to your IRRESISTIBLE MESSAGING that pre-sells your coaching for you. And it's down to how WORTHY YOU FEEL of RECEIVING 5k, 10k, 15k, for doing work - in your zone of genius - that comes easy to you! So that you can really have the INCOME and the FREEDOM RICH LIFESTYLE of a true HIGH-ACHIEVER. You're ready for that, right? I thought so. So come and join my free training: 3 ESSENTIAL SHIFTS you MUST make to ADD 6 FIGURES to your income BEFORE the end of 2017 During the session I'll be sharing... 1. The NUMBER ONE REASON that you’re still earning WAY BELOW your potential, and the SECRET that you NEED TO KNOW to break the habit, so you can begin RECEIVING easily, quickly, and MASSIVELY. 2. Why raising your prices can actually cause a dramatic DECREASE in your income, and the ONE simple thing you should do instead, to make sure you add 000s to your BOTTOM LINE. 3. How to attract the perfect, ready-to-invest clients who PAY, in full, BEFORE you get off the discovery call. You CANNOT afford to miss this, so SAVE YOUR SEAT NOW >>> www.jodavidsoncoaching.com/3essentialshifts Jo xx Let me guess... you're still not saying what REALLY needs to be said, to TRIGGER and CALL IN your perfect clients.
Because you're afraid of being JUDGED, of getting NEGATIVE comments, or of UPSETTING someone's delicate sensibilities. And guess what? That's why you're STILL not signing plenty of those high 4 and 5 figure clients. Because you're too worried about being NICE, and being liked. So you're NOT saying what your perfect clients NEED TO HEAR! That's right! Even if it HURTS a little, the people who are a perfect fit for your work, NEED to hear their truth reflected back at them. So they can finally SEE it for the BULLSHIT that it is, and CHOOSE to change. And believe me, if they don't hear it, they won't realise that you're the person who can help them get out of the UNBEARABLE PAIN they're in right now. That you're the person who can help them TRANSFORM their situation. That you're the person who can CHANGE their lives. All because, what? Someone might not like WHAT you have to say, the WAY you say it, the way you look, or have some other small-minded OPINION about what you do and how you do it? So what? Here's all that you need to know... When people get triggered, rant, or pass judgement all over you, it has NOTHING TO DO WITH YOU. And EVERYTHING to do with them. So stop PUSSY-FOOTING around already! Because, your responsibility is NOT to keep the masses happy. Your responsibility is to reach the people who desperately NEED to hear what you have to say, and NEED your unique skills and expertise. And, right now, those people are going WITHOUT the help they so desperately NEED from YOU! Because they can't HEAR you! So... Now you know what's going on. And you can stop letting fear of haters and negativity keep you holding back. It's time for you to ROAR!!!! Jo xx |